Featured Martial Arts Business Article

old run down dojo

How To Kick The Broke Martial Arts Instructor Habit In 12 Simple Steps

Being chronically broke is a sickness that befalls many a martial art school owner. Typically, an instructor who suffers from this malady will either kick the habit and go cold turkey, or they'll just come to accept it as a part of running a martial art school... and suffer needlessly. Often, excuses are made for their affliction. "You can't make money teaching 'real' … [Read More...]

Featured Articles

2015 goals for martial arts success

Martial Arts Business Podcast Episode 18: 7 Tips For A Highly Profitable 2015

"The Top 7 Things You Must Do In 2015 To Have Your Best Year Ever..." Are you looking forward to the New Year and what it will bring for your school? Or, are you … [Click Here to Read More...]

how to open a dojo without opening a dojo

Martial Arts Business Podcast Episode 15: How To Teach Full-time Without Opening A Dojo

"An Interview With Mr. Christopher Folmar of the American Defensive Arts Academy in Keller, TX" In this podcast episode, Mike interviews Mr. Christopher Folmar, a … [Click Here to Read More...]

Podcast Episodes

how to clone yourself in your martial art school

Podcast Episode 32: Mike’s Epic Rant and How To Clone Yourself

Ever wish you could clone yourself in your dojo? I think everyone does at some point. In this week's podcast episode, I explain how to develop staff members who can … [Click Here to Read More...]

Reality versus fantasy in running a martial art school

Martial Arts Business Podcast Ep 30 Reality Vs Fantasy In Running A Dojo

In this podcast, Mike discusses fantasy versus reality in running a martial art school. Is running a dojo all it's cracked up to be? Or is it harder than you might … [Click Here to Read More...]

More Featured Articles

2015 goals for martial arts success

Martial Arts Business Podcast Episode 18: 7 Tips For A Highly Profitable 2015

"The Top 7 Things You Must Do In 2015 To Have Your Best Year Ever..." Are you looking forward to the New Year and what it will bring for your school? Or, are you dreading another year with mediocre numbers and lagging enrollments? In this week's podcast … [Click Here to Read More...]

martial arts business podcast interview with Kevin Hudson

Martial Arts Business Podcast Episode 17: Kevin “Hurricane” Hudson Interview

On training with Joe Lewis, competing as a pro kickboxer, and running multiple school locations... In this episode of the podcast, Mike interviews Kevin "Hurricane" Hudson. Kevin is a former two-time world kickboxing champion, a 7th degree black belt in Joe … [Click Here to Read More...]

promptly following up on leads

Martial Arts Business Podcast Ep 16: Following Up On Leads

Why You Need To Promptly Follow Up On Your Leads The sad fact is, most martial art school owners and instructors are lazy about following up on their leads. This is BAD for business! It costs you money, every single time you sit on your leads. Why? … [Click Here to Read More...]

how to open a dojo without opening a dojo

Martial Arts Business Podcast Episode 15: How To Teach Full-time Without Opening A Dojo

"An Interview With Mr. Christopher Folmar of the American Defensive Arts Academy in Keller, TX" In this podcast episode, Mike interviews Mr. Christopher Folmar, a full-time martial arts instructor from Keller, TX who doesn't actually own a martial arts … [Click Here to Read More...]

martial arts business horror stories

Martial Arts Business Podcast Episode 14: Martial Arts Business Horror Stories

In this podcast episode, Mike relates a few martial arts business consulting horror stories, and he breaks down some lessons to take away from each one. In addition, Mike talks about whether or not the average person is interested in the martial arts, and … [Click Here to Read More...]

being consistent in your martial arts marketing

Martial Arts Business Podcast Episode 13: Being Consistent With Your Marketing

3 Reasons Why You Need To Be Consistent In Marketing Your School All Year Long Is marketing your dojo supposed to be a some-of-the-time thing, or an all-the-time thing? Most martial art school owners seem to turn up their marketing activity during the … [Click Here to Read More...]

Christmas karate lessons

Martial Arts Business Podcast Episode 12: Selling Memberships During The Holidays

How To Sell More Memberships During The Holiday Season (You can read the original blog post this podcast is based on here.) Christmas may be a "slow" season for a lot of school owners... but it doesn't have to be. In this podcast episode, Mike gives … [Click Here to Read More...]

martial arts and being thankful

Podcast Episode 11: The Martial Arts and Being Thankful

How Martial Arts Practice Helps Us Be More Thankful For All We Have For this week's podcast, Mike delivers a special Thanksgiving Day message regarding how martial arts practice helps us be more thankful and grateful for what we have. Podcast … [Click Here to Read More...]

online reputation management for martial art schools

Martial Arts Business Podcast Episode 10: Online Reputation Management

"If You Don't Think Honesty Is The Best Customer Service Policy, Your Days Are Numbered!" (You can read the original blog post this episode is based on here.) Now, more than ever, we exist in "the age of the consumer." What do I mean by this? Anyone … [Click Here to Read More...]

martial arts business podcast

Podcast Episode 9: Having A Basic Level Of Professionalism

"Why Professionalism Is Really The Only Form Of Job Security For Martial Arts Instructors" (Note: You can read the original blog post this episode is based on here.) Without a doubt, having at least a basic level of professionalism in your school is … [Click Here to Read More...]

Brian Carmody

Martial Arts Business Podcast Episode #8: Interview With Brian Carmody

"How To Use Content Marketing To Get More Students And Keep The Students You Have" In this podcast episode, Mike interviews Brian Carmody of MartialArtsBlogging.com. Brian is a martial artist, a former Army officer, and a freelance writer who specializes in … [Click Here to Read More...]

Martial Arts Business Podcast Ep 7

Martial Arts Business Podcast Episode 7: Tough Talk

What Do You Really Need To Focus On When You're Starting A Martial Art School? In this podcast episode, Mike provides some tough talk for martial art school owners about how to avoid disaster when starting a martial art school: What steps you need to take … [Click Here to Read More...]

Judd Reid of 100 Man Fight

Martial Arts Business Podcast Episode 6 Interview With Judd Reid

Interview with world knockdown karate champion and "100 Man Fight" documentary subject Judd Reid In this podcast episode, Mike interviews Judd Reid, a world knockdown karate champion and the subject of the recently released documentary, "100 Man Fight" … [Click Here to Read More...]

martial arts business podcast

Martial Arts Business Podcast Episode 5: Q&A On Common Questions

Cutting Back On Marketing, Overwhelm, and How Much To Spend On Marketing In this week's podcast episode, Mike answers and discusses some common questions he gets from school owners about: Whether or not you should cut back on your marketing and ad spend … [Click Here to Read More...]