Martial Arts Marketing Ideas That Are Not Just For Karate Schools Alright, let’s talk about some karate advertising ideas that are a little off the beaten path. When I started my first solo commercial martial arts school two decades ago (back in the Stone Ages to those of you who grew up with cell phones [...]
Martial Arts School Summer Survival Strategies
April 19, 2013 By Leave a Comment
Summer Is Coming… Are You Ready? Like the deadly winters in the fictitious world of “Game of Thrones”, the phrase “summer is coming” bears ominous tidings for many a martial arts school owner. But does summer really have to be such a drag for martial arts school owners? I’ll be the first to admit, for the [...]
On Being A Martial Arts Pro
Martial Arts Professionals And Ethical Standards In Our Industry For many years I have been a staunch advocate of transparency and honesty among martial arts pros, especially regarding martial art school business practices. My reasoning for this is simple. For one, it’s simply the decent thing to do. Second, I believe it’s the best way [...]