Teach More Adults, Now!

Written by Mike Massie on August 25, 2009 - 11 Comments
Categories: Curriculum, Marketing

The Challenge With Filling Your Adult Classes One of the all-time biggest challenges instructors share with me is: “Mike, how do I get more adult students?” In recent years, the answer you’ve been hearing is, “Add MMA classes to your school.” Well, I agree – MMA classes will attract more adults in your school… mostly [...]

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11 Comments

Priorities, Pt. II

Written by Mike Massie on August 5, 2009 - 8 Comments
Categories: Management

Balancing The Pursuit Of Your Passion And Playtime With Being A Business Owner “My experience has shown me that the people who are exceptionally good in business aren’t so because of what they know but because of their insatiable need to know more.” – Michael Gerber Every instructor and school owner has their idea of [...]

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8 Comments

Practical Self Defense Training Attracts Adult Students

Written by Mike Massie on April 10, 2008 - 0 Comments
Categories: News

Something I hear from a lot of our readers is about how they have a hard time attracting and keeping adults. As I’ve mentioned in previous articles, it’s all about giving them what they want, which 9 times out of 10 is to get in shape and learn self-defense. Let’s talk about self-defense for a [...]

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