Martial Arts Business Advice on Raising Your Martial Arts Tuition Rates…

Here’s a question for all you martial arts business owners out there… When was the last time you raised your martial arts tuition rates? According to the U.S. Department of Labor’s Bureau of Labor Statistics data, the Consumer Price Index has risen on average about 3% every year for the last twenty years. That means [...]

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A Proper Outlook on Money for Martial Arts School Owners

Tools. You need them for your business. But most people don’t use them at all, and those who do often use the wrong tool for the job, or they use them improperly. Money is a tool. But most people have deeply ingrained beliefs about money that keep them from achieving their goals. Many people believe [...]

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Practical Self Defense Training Attracts Adult Students

Something I hear from a lot of our readers is about how they have a hard time attracting and keeping adults. As I’ve mentioned in previous articles, it’s all about giving them what they want, which 9 times out of 10 is to get in shape and learn self-defense. Let’s talk about self-defense for a [...]

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Why I Quit Charging Belt Testing Fees

After much deliberation, I recently decided I would no longer charge testing fees at my school. Why? I’ve seen way too much abuse of this practice in other schools, and decided to implement a “no testing fee” policy as just one more thing that sets our school apart from other schools. However, my students will [...]

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Martial Edge Interviews Mike Massie

We’re happy to announce that Martial Edge did an interview with Mike Massie a few weeks back… The interview itself was quite detailed, and touched upon a variety of subjects that modern martial arts school owners and instructors are facing, such as: – Management – Marketing – Retention – And the state of the industry [...]

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