Why You Really Need To Market Your School Online

Written by Mike Massie on March 18, 2010 - 0 Comments
Categories: Marketing

Research Shows The Vast Majority Of Local Shoppers Research Online Before Buying It’s no secret to my readers and newsletter subscriber’s that I have a web marketing firm that provides web design and local SEO for small businesses. That’s why I consider it my business to stay on top of online marketing trends. The good [...]

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Why Your 20-Year-Old Marketing Doesn’t Work Anymore

Written by Mike Massie on July 14, 2009 - 2 Comments
Categories: Management

One thing people in the industry have failed to notice is that not only has the economy changed – the way we find and attract new students has changed as well. In fact, it’s changed dramatically…

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The Way of The Typewriter

Written by Mike Massie on June 23, 2009 - 0 Comments
Categories: Editorial

Evolve or Die? Businesses and industries change. There’s nothing earth-shattering about that statement. However, sometimes the world changes around businesses, and unless they adapt to the changing business climate, they can easily go the way of the typewriter. Once hailed as the most revolutionary technological innovation to come along since the Gutenberg press, you’d be [...]

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