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Saturday, July 31, 2010

Yes, I Actually Have to Eat Too…

Posted by Mike Massie on February 21, 2009

Hey

Hey, I've just been accused of "empire-building". Guilty, as charged...

Sheesh, some people.

I had someone email me Friday saying that I “jumped the shark” by launching MASAI.

Why? Because I’m charging for it.

Wow. A business about making money? Who’da thunk it?

My mistake, I didn’t know making money was illegal in the U.S. – I hereby withdraw all my entrepreneurial overtures immediately. ;)

Seriously, you have to wonder what goes through someone’s head when they say things like this.

It amazes me, truly.

Here’s part of a response to a comment that I posted earlier that sums this up in the context of why some school owners fail:

I think some school owners are really confused about why they’re in business. Webster’s defines it (business) as, “A usually commercial or mercantile activity engaged in as a means of livelihood.”

By that definition, the purpose is to make a living. So, if you think you’re in business to propagate a particular style or system, to adhere to a particular curriculum or set of rank requirements, or to create disciples thereof; well, you’re mistaken, and you should really be teaching a part time program and doing something else to support yourself.

It doesn’t mean you can’t teach good martial arts and still earn a living; quite to the contrary. However, being in business does mean that you need to be selling what the customer is buying, and that’s not always a certain style or system…

And you darn sure can’t be doing it for free if you like eating and having a roof over your head.

Yep, I think that about says it all.

Until next time,

Michael D. Massie
PROUD Founder and President,
The Martial Art School Alliance International
Website: http://www.martialartschoolalliance.com/
Blog: http://martialartsbusinessdaily.com/
Business Manual: http://www.small-dojo-big-profits.com/
Resources: http://www.starting-a-martial-arts-school.com/
Twitter: http://twitter.com/mabizdaily

P.S.:
Thought you’d like to read this…

“After reading Mike’s Small Dojo Big Profits manual and
looking at the local competition I decided to make that
dreaded move…

In a time of recession and job losses I’ve actually
increased both membership and training fees!”

Bill Liddle
Bujinkan Honryu Dojo

P.S.S: Have you joined yet? What are you waiting for?

Become a member TODAY at:

http://www.martialartschoolalliance.com/join