Results From Last Week’s Opinion Survey On The UFC and MMA…

Written by Mike Massie on January 20, 2010 - 13 Comments
Categories: Editorial

Results Show Overwhelmingly: MMA Is No Great Or Welcome Savior For The Martial Arts Industry As you know, last week I posted a survey here and on my Facebook page asking martial arts instructors this simple question: “Are the UFC and MMA helping or hurting the martial arts industry?” The response and support for the [...]

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Is Your Marketing Confusing Your Prospects?

Written by Mike Massie on May 27, 2009 - 5 Comments
Categories: Marketing

“I tried that and it didn’t work.” “We ran ads in the paper, and never got any calls.” “I can’t see the point in updating our website – it never brings us any students, anyway.” “I don’t understand… we used to get great results from our ads, but they’ve dropped off to almost nothing.” “Advertising [...]

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