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Martial Arts Consulting – When Platitudes Attack

Written by Mike Massie on November 19, 2009 - 4 Comments
Categories: Editorial

My Pet Peeve – When Platitudes Are Passed Off As Solid Martial Arts Business Advice I see it all the time in our industry. Some “guru” writes an article that at first gives the impression of providing solid business advice… But as soon as you read past the opening paragraph, you know you’ve been had, [...]

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4 Comments

Why I Think Martial Arts Business Consulting is a Farce

Written by Mike Massie on February 17, 2009 - 0 Comments
Categories: Business Articles, Management, Start Up

I’d like to elaborate on something I wrote in yesterday’s post… Namely, that I think martial arts business consulting is a farce. Now, don’t get me wrong – I think it’s actually advisable that you seek good solid business information from reliable and proven sources when starting a martial arts school. And, you should continue [...]

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On Martial Arts Business Consultants

Written by Mike Massie on February 16, 2009 - 9 Comments
Categories: News

“Consulting”, The Next Great Career Opportunity in Martial Arts Did you know you could make a million dollars as a “martial arts business consultant”? Oh, it must be true because… everyone is doing it. But let me tell you a couple of secrets about “consultants” – Just because you can do something well, doesn’t mean [...]

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9 Comments

How I Deal With School Owners Who Are Fiscally Lazy

Written by Mike Massie on August 5, 2008 - 1 Comment
Categories: Editorial

I get one or two emails like the following every week: “plase call me i am ready to join” That’s the entirety of the email. No greeting, no signature, nothing but a request for my time. Here’s another one: “sir, i “X” school in “X”. please guide me. i am thankful to you. yours truly [...]

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1 Comment

Martial Edge Interviews Mike Massie

Written by Mike Massie on January 28, 2008 - 0 Comments
Categories: News

We’re happy to announce that Martial Edge did an interview with Mike Massie a few weeks back… The interview itself was quite detailed, and touched upon a variety of subjects that modern martial arts school owners and instructors are facing, such as: – Management – Marketing – Retention – And the state of the industry [...]

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