When Martial Arts Become Mainstream…

When Your Market Is Small, You Had Better Understand What Makes Them Tick… The fact is, the practice of martial arts is not a mainstream practice. At most, the market reach for the typical martial arts school is roughly between 1 and 3 percent of their local population. And despite the fact that MMA has [...]

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Letting Others Talk You Out Of Martial Arts Business Success

Want To Fail Fast? Make Every Decision Based On What Other People Think… This morning on our forums, one of our members who is just getting started asked if she should start teaching three year olds. Apparently, she is good at it and likes teaching that age group. And, there’s a demand for it in [...]

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UFC Announces Launch of National Chain of Gyms – Do You Need To Be Worried?

Well, I said I didn’t see it happening anytime soon, but it looks like the UFC may coming to your home town after all. And it ain’t going to be pretty. Yesterday, Dana White of the UFC announced the launch of a nationwide chain of UFC branded gyms. White says he’s partnered with a private [...]

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A Proper Outlook on Money for Martial Arts School Owners

Tools. You need them for your business. But most people don’t use them at all, and those who do often use the wrong tool for the job, or they use them improperly. Money is a tool. But most people have deeply ingrained beliefs about money that keep them from achieving their goals. Many people believe [...]

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