What You See, What They See…

Written by Mike Massie on July 29, 2009 - 20 Comments
Categories: Management

Many martial arts school owners are oblivious to the fact that the public’s perception of a business can be drastically different from that of the owner.

Saying that this can be problematic is an understatement, because image is what makes a first impression on your potential clients. Make the wrong one, and you’ll lose them forever.

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Is Adult Martial Arts Booming Despite The Recession?

Written by Mike Massie on March 3, 2009 - 23 Comments
Categories: Management

The Sky Is Falling? So, we keep hearing all this bad news on television, and it seems like every time the president holds a press conference the stock market takes a hit. I opened the New York Times last Saturday (something I rarely do), and I have to say I have never seen so much [...]

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23 Comments