What To Spend On Advertising For A Martial Art School

Written by Mike Massie on February 10, 2010 - 0 Comments
Categories: Marketing

Setting A Marketing Budget When You’re Just Starting Out… Early on (when I taught part-time), I spent all my profit on advertising. ALL of it. I just figured if I wanted to be a full-time school owner, I had to act like one. So, if I profited $500 or $800 in a month, I spent [...]

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Staying Focused On Your #1 Job In Your Martial Arts Business

Written by Mike Massie on April 8, 2009 - 9 Comments
Categories: Business Articles, Management

It’s so easy to lose focus and get distracted from your primary mission in your martial arts business – especially if you haven’t defined it yet. One of the most basic things I teach my members at the SAMAS site is that, until you reach your ultimate enrollment goals, your primary job function as a [...]

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