Starting A Martial Art School Testimonials… Or What Happens When You Discover How To Do Things Right

Posted by Mike Massie on February 26, 2009

If Starting And Growing Your Martial Art School Seems Like A Sisyphean Task, You’ll Want To Read This…

Starting a martial art school can seem like a Sisyphean task - but it doesn't have to be

I keep hearing from school owners who are asking for help and advice with their struggling martial art schools.

Most often, their complaints revolve around the following:

1. Not able to get enough leads an inquiries…
2. Not able to convert their leads to memberships…
3. Not able to keep the members they have.

And, in each and every case I tell them the same thing:

• You don’t have to struggle to get students or grow your school -
• Our members are experiencing growth in their schools -
• Because they’re following our simple plan for success that’s spelled out every month -
• All you have to do is join, read, act, and succeed.

Unfortunately, you folks are used to having people sell you a bill of goods that doesn’t exist, so you’re understandably skeptical that a $17.95 a month membership can actually help your school.

Testimonials From Starting A Martial Art School Members

Well, I could tell you all day long until I turned blue in the face, but instead I thought I’d share what our members say about the site, and what it is doing for their schools:

“Another brilliant insight into the MA marketing that so few owners are doing. Thanks again Mike, I have implemented these recommendations since the start of 2009 and have already signed up another 30 students!”

- Cheyne McMahon, Australian Karate Academy

Mike,

Obviously they have not checked out the other guy that really does charge from $99 to $199 per month and that is a fact. I actually have a stack of dvd’s and a binder with so much information that I never will get through all this information and that was just the 30 day intro package. Who can afford those kind of prices?

And they always tell about the success stories… what about the schools that failed using those same programs?

Of course they are not going to mention them and they can not make me believe that everyone that get’s into those programs is successful!

Your professional fee is extremely affordable and if you only get 2 students a year from using that information it more than pays for itself and that’s just 2 students in a year….. I mean really, think about it!

Thanks for your time and effort.

- Jerry Taylor, Taylor’s Tae Kwon Do Academy

I agree, you got to do what it takes to stand out above the others.

Just being linked with mike in 2 months i went from 14 students to 38 in 2 months.

Thanks Mike for your site…

- Noah Bergen

Those are just a few positive comments that we’ve received from our members in the last week or so.

If you’d like to read more, click here.

—

Mike Massie is the author of Small Dojo Big Profits and runs a martial arts business coaching website for new instructors and small school owners, StartingAMartialArtSchool.com.

The MMA School Business Explosion – Two Success Stories

Posted by Mike Massie on January 26, 2009

Uh, Mr. Simmons? This guy says he wants a refund...

For those of you who’ve been in a cave for the past 15 years, MMA has established itself as a permanent fixture in the martial arts world.

Yep, you could say it’s here to stay.

What’s interesting is how well some mixed martial arts gyms are purported to be doing financially, and how the industry seems to be trending toward MMA as the latest flavor of the month.

Everybody and their brother seem to be opening an MMA school. Business is apparently good.

My apologies to all of you folks who have actually trained MMA since long before the “Ultimate Fighter” TV series sparked the recent MMA explosion… I know it irritates the heck out of you that the McMartial Arts School down the street is now suddenly advertising they teach BJJ, MMA, NHB, and the whole danged alphabet soup of mixed martial arts.

But, alas, I’m getting a bit off topic here.

What I really wanted to share with you is this article from Entrepreneur Magazine highlighting a couple of business owners who have successfully capitalized on the MMA boom:

Click here to read the article

I think it’s fantastic that long-time MMA practitioners and instructors are finding financial success teaching what they love, and creating products that serve the fan base.

And, there’s still a lot of room for savvy entrepreneurs who can successfully leverage the current widespread popularity of the sport.

Let’s just hope that Fred Simmons doesn’t come out of retirement to start cage fighting anytime soon.